5 Ways Your Company can Defuse a Social Media Crisis

A social media crisis in today’s day and age could leave a huge dent in a company’s credibility. In today’s digital world, where everyone’s actions are up for scrutiny, businesses bear the brunt of it as they have an image they have to live up to. Sometimes, a bad tweet...

Building a Static Site with Components such as Nunjucks

Its surprising to see but nevertheless a very important development in web development, to build websites with different components. Well, to understand this, you have to imagine a page and then another page and then yet another page. Building pages one by one can get quite tedious. Building a website...

8 Web Development Trends Coming in 2018

The internet has constantly evolved and it is imperative that we stay in tune with its evolution. It is not to adopt the trends that currently exist but also anticipate future trends and work your business around what is going to be the norm in the coming years. Let us...

8 Years and going strong- Happy 8th Anniversary to SoftGrid

We have surely come a long way in this journey towards building a brighter future in this complex world of Web design and development. When we started 8 years ago, it didn’t feel like we would come so far, reach so many different people in different parts of the world...

Things to keep in mind before buying Domain from Web Developers

Do you remember the times when you didn’t have to think about sprucing your website content or how many clicks you received on your pages or how many conversions you got from your clicks? Well, I wouldn’t be surprised if you don’t remember those days because the digital world has...

Impact of Google Speed Update on your Website

This is definitely one of the bigger announcements of the year with Google stating that Page Speed is going to be an important ranking factor for mobile devices. Although this has been an important component of page ranking for Google since 2009, this has mostly been for desktop devices. It...

Ways you can use YouTube to Reach your Intended Audience

There are numerous advantages of using YouTube to reach a large customer base. Apart from the fact that YouTube gets almost 30 million visitors every single day with over 5 billion videos being watched. These are the possibilities that YouTube offers. However, there are certain ways you can YouTube to...

Is Artificial Intelligence really the future of User Interface ?

It is common knowledge that the rise of Artificial Intelligence has seen many ups and downs and there has been tremendous speculation about the future of Artificial Intelligence technology and whether it could be detrimental to the future of the world et al. What is important to understand is how...

Importance of Graphic Designing for your Business

Visual communication is becoming a preferred method of communication and when it comes to pictorially representing what your message is, there is absolutely no substitute for good graphic design. If your customer does not understand what your message is, then you are clearly not doing a good job. It has...

How Brands are using Machine Learning to Grow Business

Machine learning and Artificial Intelligence can be referred to as one of the breakthroughs in technology advancement in the 21st century. This cannot be talked about without talking about Big Data and how data processing has seen a completely new landscape when it comes to data processing. This is because...